From the tranquil retreats of Storii to the opulent grandeur of ITC Hotels, India’s renowned homegrown chain beckons. But how do you truly make the most of this magnificent network? The answer lies within Club ITC, a program designed not just for rewards, but for enriching your entire travel journey. In this article, we will understand what is the Club ITC loyalty program, its membership tiers and their benefits, how to earn and redeem green points, and a lot more.
Understanding Club ITC: A Free Pass to Premium Perks
Club ITC is the hotel loyalty program from ITC Hotels, India’s 2nd largest hotel chain after Indian Hotels (owner of Taj Hotels). The Club ITC loyalty program has been in existence for over 3 decades and is one of the most transparent, flexible and easy-to-use loyalty programs.
Club ITC provides members an opportunity to earn Green Points (the currency of the loyalty program) for stays at participating hotels and other eligible spends like dining, etc. The accumulated Green Points can be redeemed for stays at participating hotels and other eligible spends like dining, spa, laundry, etc.
The program is spread across 4 membership tiers. As a member works their way up the tiers, they unlock access to a wide range of exclusive member benefits like free stays, room upgrades, dining experiences, spa therapies and more, along with earning Green Points on every eligible spend or stay. The Club ITC is a free loyalty program for life, i.e., there are no joining or annual fees.
Brands under ITC Hotels Universe
ITC Hotels has a wide network of 140+ hotels spread across 6 brands in 90+ destinations across India. It has 1 international hotel in Colombo, Sri Lanka. The ITC Hotels brands include the following.
- ITC Hotels
The ITC Hotels brand has ‘Namaste’ as the enduring symbol of its brand experience and ‘Responsible Luxury’ as its guiding premise. The brand offers authentic, indigenous luxury experiences which are in harmony with the environment and society.
- Mementos
The Mementos brand focuses on creating great memories for its guests. The hotels under this brand strive to create exquisite moments, unique to each destination and transform them into something truly unforgettable.
- Welcomhotel
The premium hotels under the Welcomhotel brand are designed for those who demand more and seek curated experiences to optimise their travel intent. They are present in exotic locations like hills, beaches, deserts, etc.
- Storii
Storii is a collection of hand-picked boutique properties designed to satiate the ever-evolving needs of the global traveller. It consists of intimate-sized properties in the premium segment. Each hotel offers a distinct experience and unique stay.
- Fortune Hotels
Fortune Hotels is India’s leading chain of first-class, full-service business and leisure hotels. Its objective is to provide contemporary accommodation to business and leisure travellers through its wide range of accommodation in pertinent destinations, with emphasis on personalised service at great value. Its sub-brands include Fortune Select, Fortune Park, Fortune Inn, and Fortune Resort.
- WelcomHeritage Hotels
WelcomHeritage celebrates the finest traditions of heritage hospitality and tourism in India. The collection features an exclusive portfolio of 35 boutique properties, including Palaces, Forts, Havelis, and Resorts, spread across 13 Indian states and over 32 picturesque destinations.
Climbing the Ranks: Club ITC Membership Tiers & Exclusive Benefits
The Club ITC program has 4 membership tiers. An individual joins as a Member (base tier) and can work their way up to the Platinum tier (highest tier). Every tier has a qualification criteria. The higher the membership tier, the more the benefits.
| Membership tier | Qualifying criteria |
| Member | On enrolment |
| Silver | 6 nights stay or eligible spends of Rs. 60,000 in a calendar year |
| Gold | 16 nights stay or eligible spends of Rs. 1,60,000 in a calendar year |
| Platinum | 30 nights stay or eligible spends of Rs. 3,00,000 in a calendar year |
Now that we know the membership tiers and their eligibility criteria, let us look at the benefits of each tier.
- Member
The Member tier is the Club ITC base tier. The benefits of the Member tier include the following.
- Members rates that provide up to 15% savings compared to public rates
- Redemption of Green Points for hotel stays without any blackout dates
- Access to in-room internet access through complimentary Wi-Fi
- Access to Club ITC reservation line
- Facility to convert credit card reward points to Green Points. Facility to transfer Green Points to the Marriott Bonvoy program.
- Members earn Green Points at the rate of 2% of eligible spends.
- 10% savings on the best available rate for suites
- Silver
The Club ITC Silver elite is the next tier after Member tier. The benefits of the Silver tier include the following.
- All the a) to e) Member tier benefits explained above, except for points f) and g)
- Green Points earnings at the rate of 3% of eligible spends.
- 10% savings on the best available rate for suites
- Late check-out till 2 PM, subject to availability (not applicable at Welcomhotel)
- Tier upgrade/retention benefit – 4 value vouchers as follows: 1 room upgrade voucher, 25% savings on F&B at the coffee shop for up to 4 guests, 25% savings on spa, and 30% savings on laundry services.
- Club ITC reservation guarantee
- Roll over nights
- Gold
The benefits of the Club ITC Gold elite tier include the following.
- All the a) to e) Member tier benefits explained above, except for points f) and g)
- Green Points earnings at the rate of 4% of eligible spends.
- 20% savings on the best available rate for suites
- Late check-out till 4 PM, subject to availability (not applicable at Welcomhotel)
- Tier upgrade/retention benefit – 4 value vouchers as follows: 1 suite upgrade voucher, 25% savings on F&B at the coffee shop for up to 4 guests, 25% savings on spa, and 30% savings on laundry services.
- Club ITC reservation guarantee
- Roll over nights
- Enhanced room upgrade, subject to availability. Enhanced rooms include corner rooms, higher floors or better view in the same room category.
- In-room amenity (varies by hotel)
- No extra charge for the accompanying spouse
- Platinum
The Club ITC Platinum elite tier is the highest tier in the program. The benefits of the Platinum tier include the following.
- All the a) to e) Member tier benefits explained above, except for points f) and g)
- Green Points earnings at the rate of 5% of eligible spends.
- 20% savings on the best available rate for suites
- Late check-out till 4 PM, subject to availability (not applicable at Welcomhotel)
- Tier upgrade/retention benefit – 8 value vouchers as follows: 2 quantities of each (Buy 1 Get 1 on select beverages at the bar, 25% savings on F&B at all outlets for up to 4 guests, 25% savings on spa, 30% savings on laundry services.)
- Club ITC reservation guarantee
- Roll over nights
- Enhanced room upgrade, subject to availability. Enhanced rooms include corner rooms, higher floors or better view in the same room category.
- In-room amenity (varies by hotel)
- No extra charge for the accompanying spouse
- In-room tea/coffee service throughout the day
- Room upgrades, including standard suites (subject to availability)
- Access to Towers & Upper Crust Lounges as a resident guest
- 24-hour check-in & check-out facility: Can be requested 2 days prior to arrival by contacting the front office of the respective property. The facility is subject to availability. The benefit is limited to 1 room per eligible member per stay, regardless of how many rooms have been reserved. The benefit is not applicable at Welcomhotel.
- 72 hours priority on room reservations
Here is a quick comparison of all the membership tiers and their benefits.
| Benefit | Member | Silver | Gold | Platinum |
| Earning of Green Points on eligible spends | 2% | 3% | 4% | 5% |
| Savings on suites booked over weekends | 10% | 10% | 20% | 20% |
| Member rates with up to 10% savings | Yes | Yes | Yes | Yes |
| Reward night redemptions | Yes | Yes | Yes | Yes |
| Complimentary Wi-Fi | Yes | Yes | Yes | Yes |
| Club ITC reservation line | Yes | Yes | Yes | Yes |
| Tier upgrade/retention benefit | NA | 4 value vouchers | 4 value vouchers | 8 value vouchers |
| Green Points transfer | Yes | Yes | Yes | Yes |
| Rollover nights | NA | Yes | Yes | Yes |
| Late check-out, subject to availability | NA | Up to 2 PM | Up to 4 PM | Up to 4 PM |
| Club ITC reservation guarantee | NA | Yes | Yes | Yes |
| Enhanced room upgrade (subject to availability) | NA | NA | Yes | Yes |
| In-room amenity (varies by hotel) | NA | NA | Yes | Yes |
| No extra charge for the accompanying spouse | NA | NA | Yes | Yes |
| In-room tea/coffee service throughout the stay | NA | NA | NA | Yes |
| Room upgrades, including standard suites (subject to availability) | NA | NA | NA | Yes |
| Access to Towers and Upper Crest Lounges | NA | NA | NA | Yes |
| 24-hour check-in and check-out facility | NA | NA | NA | Yes |
| Priority on room reservations | NA | NA | NA | 72 hours |
How to earn Green Points?
A Club ITC member can earn Green Points by making eligible spends at participating hotels during stays at ITC hotels. These can include spends on room charges, food, laundry, spa, etc. All expenses billed to the room earn Green Points except for paid outs, taxes, tips, and banquet billing.
As a non-resident guest, an ITC Club member can earn Green Points on eligible dining spends at all ITC Hotels, Welcomhotels, Mementos, and Storii. Any food and beverage spends by a non-resident guest at Fortune and WelcomHeritage hotels will not earn any Green Points.
For Club ITC members, the Green Points earning rate on stays at participating hotels based on their membership tier will be as follows:
- Club ITC Member: 2% of eligible spends
- Club ITC Silver: 3% of eligible spends
- Club ITC Gold: 4% of eligible spends
- Club ITC Platinum: 5% of eligible spends
A member can earn Green Points for up to 3 rooms per night (member’s room and two additional rooms) within the same participating hotel. The member must be occupying at least one of the rooms, and paying an eligible rate for all applicable rooms. In addition, only the room occupied by the member shall receive Club ITC program benefits and services. The occupant(s) of the additional room(s) shall not receive Green Points or any other Club ITC program benefit.
Club ITC members can earn Green points on eligible spending at SLEEEP boutique at specified hotels basis their tier.
Green Points validity
Green Points earned by a Club ITC member do not expire as long as the account is active. To keep an account active, the member must do any eligible activity (earning or redeeming Green Points). If the base tier (Member tier) member does not do any eligible activity for 12 months, the member will be categorised as dormant. In such a case, the Green Points in the member account will be forfeited.
Green Points earned by Club ITC Platinum, Gold and Silver members shall not lapse as long as these members retain their respective Club ITC status. Green Points earned by an existing Silver member shall be forfeited if the member has not had an eligible stay at a participating ITC Hotel during an 18 consecutive month period. The 18 consecutive month period would commence from the date of last eligible stay at a participating ITC Hotel.
How to Redeem Green Points?
A Club ITC member can redeem Green Points for:
- Club ITC reward nights
- Instant settlement of bills at participating hotels for stays, food and beverage, spas, business centre facilities, etc.
- Purchase of ITC Hotels Gift Card
- Conversion to partner hotel points (Marriott Bonvoy)
- Food orders (home delivery/takeaways) through the ITC Hotels App
- Conversion to ITH (International Travel House) gift certificates
- Purchase of Club ITC Culinaire membership (16,520 Green Points)
The Green Point value usually ranges from Rs. 0.80 to Rs. 1.00, depending on the redemption service for which it is used.
- Club ITC reward nights
A Club ITC member can login to the ITC website/App and book hotel rooms (Club ITC reward nights) of participating hotels by redeeming Green Points. Booking for Club ITC Reward Nights using Green Points can be done at ITC Hotels, Mementos, Storii, Fortune Hotels, and select Welcomhotels. Room booking done with Green Points excludes taxes. Taxes need to be settled directly at the hotel with other payment modes.
A limited number of rooms may be allocated for Club ITC Reward Nights, and availability may vary by hotel and resort. The member will receive all in-hotel benefits applicable to their membership tier on their Club ITC Reward Night stays. However, any Club ITC Reward Night(s) booked through Green Points will not earn any Green Points.
All extra services and amenities not part of the offer, and availed during the stay, will be at an additional charge. Booking for Club ITC Reward Nights using Green Points cannot be done at WelcomHertiage Hotels and ITC Ratnadipa, Colombo.
To book a room using Green Points, log in to your account on the ITC Hotels website. Click ‘Make a Reservation’, and enter details like city, arrival and departure dates, number of adults and children, and click ‘Book Now’. It will show you the rooms available for booking with the required number of Green Points and revenue rate.
As seen in the above image, a room at ITC Mughal, Agra, can be booked for either 16,400 Green Points or Rs. 14,760 (pricing as of June 2025).
- Bill settlement during stay
A Club ITC member can settle the bill during a stay at a participating hotel using the Green Points. The member can ask for the paid items/services like food and beverages, spa, salon, business centre facilities, etc., to be billed to the room. The final payment can be settled at check-out using Green Points.
A member can use a discount voucher (if any) to avail of a discount on dining. The balance amount after the discount can be settled using Green Points. Thus, a member can club the benefits of using a discount voucher and Green Points for dining redemption.
- Purchase of ITC Hotels Gift Card
Green Points can be used to purchase ITC Hotels Gift Card(s). The value of 1 Green Points equals Rs. 0.80 for gift card purchases. The gift card can be used for stays at participating hotels, dining at restaurants, spa sessions, purchase of Sleeep boutique range of merchandise, purchase of Fabelle exquisite chocolates, etc.
The gift cards can be purchased in denominations of Rs. 1,000 – Rs. 10,000 range. They have a validity of 1 year from the date of issuance.
- Conversion to Marriott Bonvoy
ITC Club members can convert/transfer their Green Points into the Marriott Bonvoy loyalty program points. The Green Points conversion request can be placed online from the member login or by sending an email to clubitc.care@itc.in. The points transfer ratio is 2 Green Points = 3 Marriott Bonvoy points. A minimum of 2,000 Green Points is required per transfer request and thereafter in multiples of 100.
A member can transfer a maximum of 10,000 Green Points per calendar quarter. Thus, a member can transfer a maximum of 40,000 Green Points in a calendar year. The Green Points will be debited from the member’s account immediately on placing the transfer request. The appropriate number of Marriott Bonvoy points will be credited to the member’s Marriott Bonvoy loyalty account within 8-10 weeks of receipt of the transfer request.
Marriott International has a vast network of 8,700+ hotels across the globe. A Marriott Bonvoy member can use the Marriott Bonvoy points to stay at any of the participating Marriott International and ITC hotels.
- Conversion to ITH gift certificates
Green Points can be used to purchase ITH (International Travel House) gift certificates. The ITH vouchers can be bought in 2 denominations: Rs. 500 (requires 625 Green Points) and Rs. 1,000 (requires 1,250 Green Points). To redeem Green Points for the purchase of ITH vouchers, the request can be placed online from the member login or by sending an email to clubitc.care@itc.in.
The ITH (International Travel House), an ITC Hotels associate company, is one of India’s leading travel management companies. It offers a wide range of services, including business travel services, car rentals, hotel bookings, meetings and events, leisure travel, etc.
- Purchase of Club ITC Culinaire membership
A member can purchase the Club ITC Culinaire Select membership using 16,250 Green Points. We will discuss the details of Club ITC Culinaire in the below section.
The Culinary Edge: Club ITC Culinaire Membership
The Club ITC Culinaire is a luxury dining program offered by ITC Hotels. It is a separate paid membership program especially designed to cater to your fine culinary palate and provide experiences that complement your distinguished taste and lifestyle. With the Club ITC Culinaire program, members can indulge in fine dining experiences at 135+ restaurants operated by various ITC hotels.
The Club ITC Culinaire membership comes in 2 variants as follows:
- Club ITC Culinaire Elite
The membership costs Rs. 21,000 + 18% GST. It comes with 2 e-certificates that each entitle the member for a 1 night/2 days stay, including breakfast at participating hotels. The GST on the redemption of the voucher will have to be paid at the time of check-out. The Club ITC Culinaire Elite membership can be bought by redeeming 24,780 Green Points also.
- Club ITC Culinaire Select
The membership costs Rs. 14,000 + 18% GST. It comes with 1 e-certificate that entitles the member for a 1 night/2 days stay, including breakfast at participating hotels. The GST on the redemption of the voucher will have to be paid at the time of check-out. The Club ITC Culinaire Select membership can be bought by redeeming 16,520 Green Points also.
The list of participating hotels is available at:
https://www.itchotels.com/in/en/clubitc-culinaire/luxurystay-participating-hotels
The common certificates offered by the two Club ITC Culinaire membership variants include the following:
| E-certificate | Benefit |
| Room upgrade | 2 e-certificates for a one-time room upgrade to the next category. |
| Luxury getaways | 2 e-certificates for 20% savings on the purchase of Welcombreak packages. |
| Culinary delights | 1 e-certificate for 50% savings on the food and beverage bill for a maximum of 4 guests. |
| Culinary extravagance | 2 e-certificates for 25% savings at all-day dining restaurants for a maximum of 4 guests. |
| Gourmet delight | 1 e-certificate for 30% savings on the purchase at the gourmet shop. |
| Sweet indulgence | 1 e-certificate for a 1 kg cake while dining. |
Exclusive offers
The Club ITC Culinaire membership provides various exclusive offers. Some of these include the following.
| Offer | Benefit |
| Hi-spirited Wednesdays | Enjoy 2 at the cost of 1 at select bars between 6:00 PM and 8:00 PM, every Wednesday (applicable on select beverages). |
| Gourmet Fridays | Earn 50% extra Green Points (37.5% earnings instead of regular 25%) on dining spends on select restaurants. |
| Birthday week | Receive 50% bonus Green Points during your and your spouse’s birthday week on your dining spends (37.5% earnings) or stay (7.5% earnings) at select hotels. Stay bonus points shall be credited if the check-in and check-out dates are three days prior and three days later than the birth date. Offer not valid at Fabelle boutiques. |
| Rewarding milestones | Receive 1,000 Green Points on every accumulated spend of Rs. 25,000 on food and beverages. Valid till total accumulated food and beverage spends of up to Rs. 1,00,000. |
| SLEEEP boutique | Earn 5% green points on eligible spends at SLEEEP Boutique. |
Fine living benefits for resident guests
The Club ITC Culinaire membership provides the following benefits for resident guests:
- Earn Green Points at 25% on all eligible food and beverage spends at participating ITC Hotels, Storii, Welcomhotels, and Mementos.
- Earn Green Points at 5% on all eligible stays and non-food and beverage spends at participating ITC Hotels, Welcomhotels, Mementos, Storii and Fortune Hotels.
- Enjoy savings of 20% on food and beverage spends at participating Fortune and WelcomHeritage Hotels (valid up to 8 guests including the member)
Fine dining benefits for non-resident guests
The Club ITC Culinaire benefits for non-resident guests include the following:
- Privileged earnings
Earn Green Points at 25% on all eligible food and beverage spends at participating ITC Hotels, Storii, Welcomhotels, and Mementos.
- Enhanced savings
Enjoy savings of 20% while dining at participating Fortune and WelcomHeritage Hotels (valid for up to 8 guests, including the member).
Thus, the Club ITC Culinaire membership is power-packed with benefits for resident as well as non-resident guests, enhancing their overall dining and stay experience. The Club ITC Culinaire membership is optional and can be considered by frequent diners at various participating ITC hotels.
Complimentary Club ITC Culinaire membership
Some credit cards like the Axis Bank Reserve Credit Card, IndusInd Bank Pioneer Heritage Credit Card, and the IndusInd Bank Crest Credit Card give you complimentary Club ITC Culinaire membership. They provide this membership as part of the joining and renewal benefits.
The benefits of the Club ITC Culinaire membership are slightly different from those that you get when you purchase the membership directly from ITC Hotels. For example, the complimentary membership provided by the credit cards may exclude the 1 night/2 days free stay, including breakfast at participating hotels. Hence, compare the benefits of the Club ITC Culinaire membership provided by credit cards with those of the membership provided by ITC Hotels.
Converting Credit Card Reward Points to Club ITC Points
Some banks have partnered with ITC Hotels to allow their credit cardholders to transfer credit card reward points to their Club ITC account. Credit card reward points are converted into Green Points at a specified transfer ratio.
For various banks, the transfer ratio for conversion of credit card reward points into Green Points is as follows.
| Bank/credit card | Conversion ratio |
| Axis Bank | |
| Burgundy Private and Magnus for Burgundy credit cards | 5 Edge Reward Points = 4 Green Points |
| Reserve and Magnus credit cards | 5 Edge Reward Points = 2 Green Points |
| Horizon Credit Card | 1 Edge Mile = 1 Green Point |
| IndianOil Premium Credit Card | 2 Edge Miles = 1 Green Point |
| Olympus Credit Card | 1 Edge Mile = 4 Green Points |
| Atlas Credit Card | 1 Edge Mile = 2 Green Points |
| Select, Privilege, and Rewards credit cards | 5 Edge Reward Points = 1 Green Point |
| Other eligible credit cards | 10 Edge Reward Points = 1 Green Point |
| HDFC Bank | |
| Infinia, Diners Black, and Regalia Gold credit cards | 2 Reward Points = 1 Green Point |
| IndusInd Pioneer Private Credit Card | 1 Reward Point = 1 Green Point |
| SBI Aurum Credit Card | 5 Reward Points = 1 Green Point |
| SBI Card Miles, SBI Card Miles Prime, and SBI Card Miles Elite | 2 Reward Points = 1 Green Point |
As seen in the above table, an individual can earn credit card reward points on their regular expenses. The reward points can then be transferred to the Club ITC program and converted to Green Points. The individual can then use the Green Points for booking ITC hotels, and other permissible activities. Credit card reward points are an effective way to enjoy free family vacations at various ITC hotels.
Maximising your Club ITC experience: Pro tips and top hotels for redemption
As a Club ITC member, you may take the following steps to maximise your experience.
Smart redemption strategies
Some of the smart redemption strategies that you can use include the following.
- Always inform the hotel in advance if you plan to use Green Points for bill settlement. It will help avoid any issues that may emerge later.
- If you are a Club ITC Silver, Gold or Platinum member or a Club ITC Culinaire member, you will get various vouchers. These vouchers can be used for complimentary stay(s), room upgrades, discounts on food and beverages, spa, laundry services, etc. Your membership tier can give you various benefits. Make sure you use all the vouchers and tier-specific benefits to maximise Club ITC benefits and get maximum value for your money.
- Before check-in, call or email the hotel to confirm the eligible spends for the use of Green Points. It will give you clarity and help you plan accordingly.
Top ITC hotels for Green Points redemptions
ITC Hotels is India’s second-largest hotel chain, with a wide network of 140+ hotels spread across 6 brands in 90+ destinations across India. ITC Hotels has many of its properties located at exotic locations around mountains, valleys, rivers, sanctuaries, beaches, etc.
Many properties have their USP, like their location and scenic views around, grand interior and heritage, restaurants serving mouth-watering dishes, etc. These features make them aspirational properties and favourite Green Points redemption options for Club ITC members. Some of the popular properties for Green Points redemption include:
- ITC Gardenia, Bengaluru
- Welcomhotel Kences Palm Resort, Mamallapuram
- ITC Rajputana, Jaipur
- ITC Grand Chola, Chennai
- ITC Royal Bengal, Kolkata
- ITC Grand Central, Mumbai
- Welcomhotel by ITC Hotels, Port Blair
- Sheraton, New Delhi, etc.
Conclusion: Is Club ITC the right loyalty program for you?
The Club ITC loyalty program has been in existence for over 3 decades and is one of the most transparent, flexible and easy-to-use loyalty programs. It has 4 tiers with achievable criteria and decent benefits.
The Green Points can be earned through stays and other eligible spends. Credit card reward points can be converted to Green Points. The Green Points can be redeemed for booking stays, settling bills at the hotel, transferring to Marriott Bonvoy, purchasing of ITC gift cards, ITH vouchers, purchasing the Club ITC Culinaire membership, etc.
ITC Hotels has a good expansion plan to open new hotels at several locations. It will give ITC Club members more opportunities to earn and redeem Green Points. Thus, Club ITC is a well-rounded hotel loyalty program. So, if you are a frequent traveller, the Club ITC program is a must for you.
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